ACTIF STUDIO
ACTIF STUDIO Date: August 2022 Location: Sydney, Australia The Brief ACTIF STUDIO, an Australian sportswear e-commerce brand, approached me to design a bold and dynamic logo that would translate well across garments and digital platforms. They also requested logo variations for different brand touchpoints. The Solution I created a minimal yet powerful wordmark, using the underscore and “A” to craft a distinctive, flexible identity. The logo was applied across apparel with careful attention to scale, placement, and printing methods.